Rich Media

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Blog

Programmatic TV Advertising

Television advertising is a large business.TV ad spending in the U.S. is projected to reach almost billion of dollar per year by 2018. Usually, many of these billions are spent during upfronts that time of year...

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Blog

What is Header Bidding?

Header bidding is a much domestic and improved tech combination between Publisher, tech companies, and revenue partners. Header bidding is a progressive programmatic technique. It is also known as pre-bidding w...