Mobile advertsing

Tips-to-help-choose-the-best-Supply-Side-Platformblog-2
Blog

Tips to help choose the best Supply-Side Platform

Supply-side platforms are also called yield optimisation platforms. It is used by digital publishers to manage the sale and execution of their advertising supply and finally, get the maximum prices for their ad...

The-Growth-of-Artificial-intelligence-in-Programmatic-Advertisingblog
Blog

The Growth of Artificial intelligence in Programmatic Advertising

Artificial intelligence can be applied in almost every industry to modernise processes. It is for marketing enables automation, optimisation, and measuring the repetitive marketing activities, saving time for m...

What-is-Supply-Path-Optimizationblog-2
Blog

What is Supply Path Optimization? Why is it important for DSPs and SSPs?

The publisher has implemented header bidding for increasing bid; it permits an aggressive SSP to alter outcomes for both the publisher and the advertiser significantly. Header bidding is a more domestic and imp...

What-is-Rich-Media-Adsblog-1
Blog

What is Rich Media Ads? Why is it important in advertising?

Rich media mobile advertising units have more value than conventional banners. Customer engagement with Rich media ads can always control regardless of exposure or interaction. Publishers can profit from Rich m...

video_advertising01
Blog

Why is Video advertising important for your marketing?

Video advertising is becoming more and more reasonable and prevalent. It helps you in reaching out to millions of people within a short time, and without spending too many of your marketing dollars. Your video ...

native_advertising-1
Blog

Why do you need to know about Native Advertising formats?

Today, mobiles are practically a necessity in daily life. Marketers realise the benefits of mobile advertising to help keep the campaigns relevant to the target audience. For a few years, it seemed that “Mobile...

How-to-increase-quality-traffic-with-Mobile-DSP
Blog

How to increase quality traffic with Mobile DSP?

Today, mobiles are practically a necessity in daily life. Marketers realise the benefits of mobile advertising to help keep the campaigns relevant to the target audience. For a few years, it seemed that “Mobile...