Macro | Description |
bo_click | Click Url |
bo_ck | Click Id |
bo_cb | Cache Buster |
bo_impression_id | Bid Id |
bo_cid | Adclient Id |
bo_udid_val | Device Id |
bo_ip | Ip Address |
bo_adc_domain | Domain Of The Ad client (for Site) |
bo_exchange | SSP Name |
bo_adc_name | Name Of The Adclient |
bo_adc_cat | Adclient Category |
bo_bundle | Bundle Of The App |
bo_crid | Creative Id |
bo_carrier | Name Of The Carrier |
bo_country | Country Code |
bo_ver_os | Os Version |
bo_manufacturer | Name Of The Device |
bo_model | Mobile Model |
bo_lang | Language Of The Device |
bo_advertiser_id | Advertiser Id |
bo_lat | Latitude |
bo_lon | Longitude |
bo_camp_id | Campaign Id |
bo_storeurl | App Store Url |
bo_click_enc | encoded click url |